Two players can spend three hours in the same mobile game and still have completely different relationships with its store. One might never pay but
Read MoreHow Price Anchoring Influences Mobile In-App Purchase Decisions
A $9.99 mobile game bundle can feel expensive when viewed alone. Put it beside a $49.99 premium pack, however, and suddenly that same $9.99 purchase
Read MoreBattle Pass Economics Behind Successful Mobile Game Monetization
Battle passes look simple from the outside. Players pay a relatively small amount, complete challenges, climb through reward tiers, and collect cosmetics, currency, resources, or
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Balancing Player Value and Revenue in Free-to-Play Mobile Games
Free-to-play mobile games have an unusual business challenge. The product needs to be enjoyable enough for millions of people who may never spend anything, while
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Advanced Monetization Design for Sustainable Mobile Game Revenue
A mobile game can generate impressive revenue during its first few months and still fail as a long-term business. The problem usually is not a
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Advanced Anti-Aliasing Choices for Mobile Gaming Performance
Jagged edges are easy to ignore until you start looking for them. Diagonal railings shimmer while the camera moves, character outlines look rough, and thin
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Reducing Frame Drops During Graphics-Heavy Mobile Game Sessions
Everything feels smooth when the match begins. Your phone is cool, the frame-rate counter looks great, and even demanding visual effects run without obvious problems.
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Resolution Scaling Strategies for Smoother Mobile Gameplay
A mobile game can look perfectly sharp in screenshots and still feel frustrating once the action becomes intense. Explosions fill the screen, multiple players appear
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Balancing Frame Rate and Visual Quality on Modern Smartphones
Modern smartphones can deliver graphics that would have looked impossible on a handheld device not long ago. High-resolution displays, advanced lighting, detailed textures, and refresh
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Advanced Graphics Tuning for Competitive Mobile Gaming Performance
A mobile game can look incredible at maximum graphics settings and still feel terrible when you actually try to compete. Sharp shadows, high-resolution textures, complex
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